Web Design, Development & Management Case Study

Small Biz Optimize: Driving Digital Success

At Small Biz Optimize, we pride ourselves on delivering comprehensive digital marketing solutions that drive real results for our clients. Our case studies showcase how our integrated approach to SEO, Web design, Reputation Management, PPC, and other digital marketing services helps businesses achieve their goals.

How We Present Our Case Studies

Each case study follows a structured format to clearly demonstrate the value we bring:

  1. Client Overview
  2. The Challenge
  3. Our Approach
  4. Implementation
  5. Results and Impact
  6. Client Testimonial
Sydney student accommodation, secure and comfortable living.

Video Production & Social Media Marketing: OTTO STAY

  • Challenge: Low brand awareness and engagement on social platforms
  • Solution: Created a series of engaging product videos optimised for social media
  • Results: 200% increase in social media engagement, 50% boost in website traffic

OTTO STAY was thrilled with the 200% increase in social media engagement and 50% boost in website traffic. The client reported a significant uptick in brand recognition and a 30% increase in sales directly attributed to our campaign. They estimated saving over $10,000 in traditional advertising costs while reaching a much broader audience.

Forest scenery promoting ethical skincare and wellness.

SEO & Content Marketing: ATG Health

  • Challenge: Poor organic search visibility for key products
  • Solution: Comprehensive SEO strategy with targeted content creation
  • Results: 80% increase in organic traffic, 40% rise in lead generation

ATG Health couldn’t be happier with the 80% increase in organic traffic and 40% rise in lead generation. The client saw a 25% increase in revenue within six months of implementing our strategy. They were particularly pleased with the long-term cost savings, estimating a 60% reduction in their overall marketing budget while achieving better results.

Non-GMO saffron for bold, flavorful recipes.

Web Design & Conversion Rate Optimisation: Saffronice

  • Challenge: Outdated website with low conversion rates
  • Solution: Responsive redesign with user experience focus and A/B testing
  • Results: 150% increase in mobile conversions, 60% overall conversion rate improvement

Saffronice was ecstatic about the 150% increase in mobile conversions and 60% overall conversion rate improvement. The client reported a 40% increase in online sales and a significant reduction in customer support inquiries due to the improved user experience. They estimated saving $30,000 annually in lost sales and inefficient processes.

Build Masters Projects: Construction Expertise and Project Management

PPC & Re-marketing Campaign: Build Masters Projects

  • Challenge: High ad spend with low ROI
  • Solution: Restructured PPC campaigns and implemented strategic re-marketing
  • Results: 30% reduction in cost per acquisition, 75% increase in qualified leads

Build Masters Projects was delighted with the 30% reduction in cost per acquisition and 75% increase in qualified leads. The client reported a 50% increase in project bookings and a 35% boost in revenue. They were particularly impressed with the $15,000 monthly savings in ad spend while achieving better results.

Kitchen renovation services by Amanda Eleter

Integrated Digital Marketing Campaign: Amanda Eleter

  • Challenge: Fragmented online presence across multiple channels
  • Solution: Cohesive multi-channel strategy incorporating video, SEO, social media, and PPC
  • Results: 100% increase in brand visibility, 90% boost in online sales

Amanda Eleter was overjoyed with the 100% increase in brand visibility and 90% boost in online sales. The client reported a 70% increase in customer retention and a 40% rise in average order value. They estimated saving over $30,000 in the first year by consolidating their marketing efforts with our integrated approach.

Reidbuilt construction services Sydney and Central Coast.

Web Design & Development: ReidBuilt

  • Challenge: Outdated website misaligned with business goals and expertise.
  • Solution: Custom-built responsive website with strategic design and user experience focus
  • Results: 200% increase in website traffic, 120% increase in online inquiries, 50% reduction in bounce rate.

    The owners noted a significant increase in high-quality leads, estimating a 35% growth in project inquiries directly attributed to the website.
    They also secured several high-profile commercial contracts, further solidifying their position as a premier construction company in Sydney.

Why Choose Small Biz Optimize for Graphic Design?

Expertise and Experience

With two decades of experience in the industry, our team of skilled designers has the knowledge and creativity to bring your vision to life.

Personalized Approach

We take the time to understand your business goals and tailor our designs to meet your specific needs, ensuring a perfect fit for your brand.

Comprehensive Services

From initial concept to final delivery, we offer end-to-end graphic design solutions that cover all aspects of your visual identity.

Quality and Creativity

We are committed to delivering high-quality, innovative designs that not only look great but also achieve your business objectives.

Testimonials

What people say’s about us