Privacy Policy

Small Biz Optimize (SBO)
Website: https://smallbizoptimize.com
Last updated: 14 October 2026

1. Introduction

Small Biz Optimize (SBO) respects your privacy and is committed to handling personal information responsibly, transparently and securely.

We provide business advisory, business coaching, strategic consulting and business acquisition and sale advisory services to Australian businesses and entrepreneurs.

This Privacy Policy explains how we collect, use, store, disclose and protect personal information when you visit our website, contact us, request a consultation or engage our professional services.

We handle personal information in accordance with applicable Australian privacy laws, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs), where they apply to our operations.

By using our website or providing personal information to us, you acknowledge the practices described in this policy.


2. Information We Collect

Depending on how you interact with SBO, we may collect the following information.

Personal and contact information

  • Full name
  • Email address
  • Telephone number
  • Business name and position
  • Business or postal address
  • Information provided through contact forms, emails or consultation requests

Business and professional information

When you enquire about or engage our advisory services, we may collect information relevant to your business, including:

  • Business structure, industry and operations
  • Business goals, challenges and growth plans
  • Financial and operational information
  • Business acquisition or sale objectives
  • Business performance and strategic planning documents
  • Information about relevant stakeholders, where necessary

We recognise that business owners may share commercially sensitive information during advisory engagements. We treat this information with appropriate confidentiality and take reasonable steps to protect it.

Website and technical information

When you visit our website, certain technical information may be collected automatically, including:

  • IP address
  • Browser and device type
  • Operating system
  • Pages visited and time spent on the website
  • Referral sources
  • General website usage and interaction information

We use this information to understand website performance, improve user experience and maintain website security.


3. How We Collect Information

We may collect information directly from you when you:

  • Complete a contact or consultation form
  • Contact us by telephone or email
  • Participate in a business advisory or coaching session
  • Provide documents for business assessment
  • Subscribe to business communications
  • Enter into a professional services agreement

We may also receive information from third parties, such as professional advisers, business associates or referral partners, where appropriate and permitted by law.

Information may also be collected automatically through website technologies, including cookies, security tools and analytics services.

Where lawful and practicable, you may contact us anonymously or using a pseudonym. However, some advisory services require accurate identification and business information.


4. How We Use Your Information

SBO collects and uses personal information for legitimate business and professional purposes, including:

  • Responding to enquiries and consultation requests
  • Assessing business advisory needs
  • Delivering agreed advisory, coaching and consulting services
  • Conducting business assessments and strategic reviews
  • Preparing proposals, recommendations and professional reports
  • Managing ongoing client relationships
  • Scheduling consultations and appointments
  • Meeting legal, regulatory and administrative obligations
  • Improving our website, services and client experience
  • Providing business updates or marketing communications where permitted by law

We will not use personal information for unrelated purposes unless we obtain appropriate consent or the use is otherwise authorised or required by law.


5. Confidential Business Information

Our advisory services may involve access to sensitive commercial information, including business plans, operational documents, financial records and acquisition or sale information.

We recognise the importance of commercial confidentiality.

SBO takes reasonable measures to restrict access to this information to authorised individuals who require it for legitimate professional purposes.

Where appropriate, confidential business information may also be subject to separate confidentiality agreements or non-disclosure agreements (NDAs).

We do not intentionally publish or disclose identifiable client financial information, proprietary business strategies or confidential transaction details without appropriate authorisation, unless required or permitted by law.


6. Disclosure of Personal Information

We may disclose personal information to third parties where reasonably necessary for our business operations or the delivery of agreed services.

These may include:

  • Website hosting and technology providers
  • Email and business communication services
  • Cloud storage and document management providers
  • Appointment scheduling and customer relationship management systems
  • Professional advisers, contractors or consultants involved in delivering services
  • Government authorities, regulators or law enforcement where legally required

We take reasonable steps to ensure third-party service providers handle personal information appropriately.

We do not sell personal information to data brokers or third-party advertisers.


7. Overseas Disclosure and Cloud Services

Some technology and cloud service providers used by SBO may operate infrastructure or process information outside Australia.

Where this occurs, information may be stored or accessed in other countries.

We take reasonable steps, where required by applicable privacy laws, to ensure overseas disclosures are appropriately managed.

Details of relevant overseas service providers and countries may be requested by contacting SBO. Where practicable, we will identify the countries involved.


8. Cookies and Website Analytics

Our website may use cookies and similar technologies to support functionality, security and performance measurement.

Cookies are small files stored on your device that help websites operate and remember certain information.

We may use cookies for:

  • Essential website functionality
  • Website security
  • Measuring website performance
  • Understanding visitor behaviour
  • Improving website content and navigation

Where enabled, analytics services such as Google Analytics may collect technical and usage information.

You can manage or disable cookies through your browser settings. Some website features may not function correctly if certain cookies are disabled.

Where legally required, we will seek appropriate consent for non-essential tracking technologies.


9. Marketing Communications

From time to time, SBO may send business insights, advisory updates or service information to individuals who have requested or agreed to receive these communications, or where otherwise permitted by law.

Marketing communications will comply with applicable Australian laws, including the Spam Act 2003 (Cth).

You can unsubscribe from marketing emails at any time by following the unsubscribe instructions included in those communications or contacting us directly.

We will not require you to subscribe to marketing communications as a condition of submitting a general business enquiry.


10. Storage and Security of Information

SBO takes reasonable technical and organisational measures to safeguard information against misuse, interference, loss, unauthorised access, modification and disclosure.

Depending on the systems in use, these measures may include secure website connections, access restrictions, authentication controls, software updates, backups and appropriately configured storage systems.

However, no method of internet transmission or electronic storage can be guaranteed to be completely secure.

If we identify a data breach, we will assess and respond to it in accordance with applicable Australian legal requirements, including notification obligations where relevant.


11. Retention of Personal Information

We retain personal information for as long as reasonably necessary to provide services, manage business relationships, meet legal obligations and resolve disputes.

Where information is no longer required and no legal obligation requires its retention, we take reasonable steps to securely destroy or de-identify it.

Retention periods may vary depending on the type of information and the nature of the professional engagement.


12. Accessing and Correcting Your Information

You may request access to personal information that SBO holds about you or ask us to correct information that is inaccurate, incomplete, out of date or misleading.

To make a request, please contact:

Mahtab Lahijany
Principal Business Advisor
Email: mahtab@smallbizoptimize.com
Phone: 0424 738 426

We may need to verify your identity before processing your request.

We will respond within a reasonable period and explain any lawful grounds for refusing access or correction.


13. Privacy Complaints

If you have concerns about how SBO has collected, used, disclosed or handled your personal information, please contact us.

Email: mahtab@smallbizoptimize.com

Please provide sufficient information for us to understand and investigate your concern.

We will acknowledge and assess your complaint, investigate where appropriate and communicate our response within a reasonable timeframe.

If you are dissatisfied with our response, you may be entitled to contact the Office of the Australian Information Commissioner (OAIC).

Website: https://www.oaic.gov.au


14. Third-Party Websites

Our website may contain links to external websites, professional resources or third-party services.

SBO is not responsible for the privacy practices, security or content of websites operated by other organisations.

We recommend reviewing the privacy policies of third-party websites before providing personal information.


15. Children’s Privacy

SBO’s services are primarily intended for adults, business owners and professional organisations.

We do not knowingly seek to collect personal information from children through our general business advisory website.

If we become aware that personal information has been collected from a child inappropriately, we will take reasonable steps to address the matter in accordance with applicable law.


16. Changes to This Privacy Policy

SBO may update this Privacy Policy from time to time to reflect changes in our services, technology, information handling practices or legal requirements.

Any revised policy will be published on this website with an updated revision date.

We encourage visitors and clients to review this page periodically.


17. Contact Us

For privacy enquiries, requests to access or correct personal information, or complaints regarding information handling, please contact:

Small Biz Optimize (SBO)

Privacy Contact: Mahtab Lahijany
Position: Principal Business Advisor

Address:
222 Margaret Street
Brisbane QLD 4000
Australia

Phone: 0424 738 426

Email: mahtab@smallbizoptimize.com

Website: https://smallbizoptimize.com

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